Selecting the right kind of distribution channel is a very important strategic decision for retail distribution companies. Making this choice requires considering various factors, and it should be efficient and objective. Having an efficient distribution channel impacts directly on the profitability of business and it must be remembered that no single channel can ensure optimum […]
When you are planning on starting a distribution business or any kind of business, you don’t plan it to become a failed one. Instead, you need your business to be profitable. Running a successful distribution business is not an easy task. It requires hard work and taking the right steps in the growth of your […]
A big decision that business people have to make when introducing an item to the market is regarding the way to deliver it there. After all, there has to be a way for manufactured products to arrive at the end-user. There are basically two distribution channels businesses can pick from: ‘direct’ and ‘indirect’. As the […]